SEO mistakes to avoid in a company blog A still very company email list error is duplicate content. Google made it clear that copying penalizes, and that its bots are prepared to detect this type of content immediately, and yet many people continue to copy texts for their blogs. If you don't want to be penalized, avoid copying texts from other blogs. Another mistake, especially in beginners, is writing for the Google bot. The search engine values naturalness above all, and refines itself more and more when evaluating texts, which is why it is important to optimize texts, but on the basis that they must be natural, not forced, and especially not over-optimize them. Think therefore company email list the main reader of your blog is not going to be Google, but your potential client. The loading speed of the blog is also important.
In relation to the loading speed, we usually focus on company email list website itself, however, a post loading at an adequate speed allows its positioning to improve. Be careful with the frequency of publication. We always say that if you don't have time to write a blog don't start, or hire a marketing agency to manage it. Starting a blog and company email list it gives a very bad image on the internet, and it can also take its toll on SEO. Another mistake is not replying to comments. Another of the uses of the blog is to reach your audience directly, if you do not answer the comments of your readers, you will be losing potential audience. Perhaps the most common error, or at least one of the company email list common, is poor quality content, poorly written texts, that do not contribute anything or that have nothing to do with the activity carried out by the company, all of this is going to harm our Blog.
Finally, not thinking about our target audience is company email list an obvious mistake. The content of your blog can reach very different people, but you must identify a typical audience that is to which you direct your content. Avoid these mistakes in your company blog and you will be avoiding Google penalties. Comments with links can be part of your link building strategy , in fact, it is very common to host messages with links to increase the relevance of a page, however, if we base our entire strategy on this type of link, it will be very difficult for us to we position ourselves, if we also do it wrong, we will be penalized by Google. Why link comments are used The comments with a link company email list a resource that usually brings good results, it is about leaving a comment on a blog, or in a space reserved for this purpose on a website, accompanied by a link that points to our website.